Annette Wilder tomorrow's guest on GRIDWrap!

Tomorrow at 3pm SLT Wilder PR's very own Annette Wilder will be a guest on GRIDWrap. The topic will be Public Relations and getting the word out on the net about your business or event. GRIDWrap is an amazing new Metaverse TV program that explores events and happenings in open sims and other virtual worlds. Dousa Dragonash (Metaverse TV COO) and Tessa Harrington (SpotOn! 3D COO) host the "twice-weekly show which interviews the latest movers and greatest shakers of over 3,000 grids forming into the 3DWeb. Each week you can listen to interviews with individuals and personalities, from around the virtual and real world, who are committed to pushing the Metaverse envelope."

Here's your limo to attend the live show:

http://slurl.com/secondlife/Metaverse%20Island/159/147/54

To learn more about Metaverse TV and view past episodes of GRIDWrap please visit: http://metaversetv.com/

Also to learn more about SpotOn! 3D check out their website:

https://spoton3d.com/

For more information regarding Annette Wilder and Wilder PR please visit:

http://www.wilderpublicrelationsfirminc.com/

Team Wilder

Want to win $80,000L and reign as the new Miss Morea Style 2011?

In order to win the $80,000L you must hurry up and send in your photos so that you can be entered into the contest before the November 25th deadline. ENTER NOW!!!

For more information visit: http://wilderprfirminc.blogspot.com/2010/09/want-to-win-80000l-and-reign-as-new.html

Walk Walk Fashion Baby

Poptart Lilliehook, CEO Modavia Fashion Marketing, Photo provided by Poptart

The Wilder Side of Business was honored to have Poptart Lilliehook, CEO of Modavia, as our amazing guest on this weeks broadcast (http://www.blogtalkradio.com/wilderprinc/2010/09/26/ep-4-walk-walk-fashion-baby-the-wilder-team-sits-d). She discussed everything from Modavia Fashion Marketing and what it takes to be part of the team to the highly successful Modavia Fashion Week 2010 which all fashionistas are still talking about long after the event is over. There were some wonderful questions sent in but 45 minutes went by so quickly that we were not able to get the questions asked live on air. Once again we appreciate all of our listeners and we apologize for time not permitting the questions live on air.

Poptart agreed to answer the questions and allow us to post them here on our blog for all of you eager listeners. We understand how busy she is and definitely thank her for her time!

Question/Answer Segment:

Jilly: I know alot of us lately have been saving our Lindens did the sluggish SL economy affect Fashion Week in anyway? Or do you feel the economy affects Modavia and projects you are currently involved in?

Poptart: Well yes and no. I think designers are being more careful with their marketing spend at the moment. But it seems large industry events like Modavia Fashion Week are still being prioritised. I believe the opportunity to showcase the best of SL couture design to the grid (and beyond..) is seen as a worthwhile investment by most designers. But you are right ... sales of high end couture have been hit by the current economic climate with some talented smaller designers being forced to re-evaluate their strategy or face closure. This is one of the reasons that Modavia makes an effort to support and to help to promote emerging designers through these kinds of events and subsidized advertising in the Modavia Fashion Directory. We will also be awarding rent free stores on MODAVIA II to selected designers in a new initiative which will be unveiled soon.

Monica: SL and RL aren't so far removed as they once were. Do you see Modavia working with RL designers in the future and if yes what capacity? Would you bring them into SL?

Poptart: Well the most obvious difference between the two worlds is that a totally different economic model is in place in the industry. In real life couture costs an arm and a leg... consumers buy carefully and place a much higher value on their purchases. In SL fashion is very affordable for almost everyone and this makes it disposable and leads to an insatiable appetite for the latest novelty. I feel rather sorry for designers here really – they put so much work into their creations and they’re “old” very quickly. Not true of all of course – there are those classic pieces that people will wear forever... those must have staples that we all have in our wardrobes.
The other main difference is of course the seasons... in RL fashion is always 6 months ahead to cater for the lead time that buyers require to get the right season’s clothing into the stores at the right time. But here we work on a different calendar.... So when we run our Fall Fashion Week in SL.. in reality the RL events are all showing Spring/Summer 2011. I think if I asked SL designers to design 6 months ahead they would not be too enthused..
Having said that, we already have several RL fashion designers in SL - a good example is Nyla Cheeky of House of Nyla - she releases her RL and SL collections together. Another example is Exclusiva (formerly VictoriaV). So RL/SL crossover does happen and I do expect to see more of it. Modavia has been approached by RL designers from time to time to guide their entry strategy into SL but nothing has, as yet, progressed beyond an exploratory stage.

Edwin: Modavia seems to focus alot on women will there ever be an all male event?

Poptart: Uh you are perfectly correct. I wish you weren't but you are. We are very focussed on female fashion and one of our priorities now is to grow the coverage of men's design more. It's harder work attracting the designers who cater for men it seems and we haven't quite cracked it yet. Fair comment.
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So many fans of Modavia both new and old want to keep up with everything Modavia is doing. We asked Poptart to provide us with links that will keep all of you fashion lovers up to date on all things Modavia. Be sure to check them out!

http://modaviacouture.wordpress.com/ (the new Modavia blog with Kyrie Source)

http://www.modaviafashionmarketing.com/wordpress/ (Modavia main blog)

URLs for some of the treet.tv broadcasts that occurred during Modavia Fashion Week 2010:

http://treet.tv/shows/specials/episodes/modavia-opening-2010
http://treet.tv/shows/specials/episodes/chantkare
http://treet.tv/shows/specials/episodes/modern-gypsy

MFW2010 boutiques slurl:
MODAVIA (104, 185, 22)

MFW2010 pics on our Flickr:
http://www.flickr.com/photos/modavia/collections/72157624282604210/

Wilder Radio Social Segment with Anden Tolsen

Hey everyone, its Anden with the Wilder Radio Social Segment. Here are the events going on this week and next that you must add to your social calendar. Immediately following the show I will post all this information on the Wilder PR blog in case you didn't catch it all.

Virtual Wrestling Entertainment presents you the best Pro Wrestling action In Second Life. With over 70+ Wrestlers, 3 weekly Shows (Sunday,Wednesday, and Friday) and one Major Wrestling Event per month makes VWE the Preferred choice in Second Life Wrestling. They provide you the best wrestling shows in Second Life. You won't believe how good they are until you come to one of the shows and see for yourself. Events are broadcasted by Rezzed.tv

http://vwewrestling.com

SLURL:http://maps.secondlife.com/secondlife/Rezzed%20TV%20Island/143/61/23

Fashion Freaks Hunt

Running from September 15 to October 15, Shush is your starting location for this grid-wide fashion hunt featuring some awesome goodies from over 70 Second Life designers.

http://fashionfreakssl.blogspot.com/

SLURL:http://maps.secondlife.com/secondlife/Saint%20Regis/249/58/22

Pool of Hope Charities presents the BCA2010 ART AUCTION. Held through Oct. 3, is curated by Senaspirit Coronet and all proceeds benefit the Susan G. Komen For the Cure breast cancer awareness charity. The Director of this years event, Sennaspirit Coronet, has brought together a collection of one of a kind art, paintings, illustrations, sculptures, vehicles and many more items that you can add to your sim or private collection.

http://www.the3day.org/site/TR/2010/AtlantaEvent2010?team_id=167733&pg=team&fr_id=1461

SLURL: http://maps.secondlife.com/secondlife/Central%20Park/141/139/3139

Anden Tolsen

Wilder PR Firm, Marketing Intern

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Anden Tolsen

Wilder Public Relations Firm, Intern

www.wilderpublicrelationsfirminc.com

Poptart Lilliehook CEO of Modavia Fashion Marketing special guest on The Wilder Side of Business!

Tune in Sunday September 26th at 8am SLT as The Wilder Side of Business interviews our very special guest Poptart Lilliehook. Poptart is the CEO and Owner of Modavia Fashion Marketing, she will discuss the fabulous Modavia Fashion Week that all you fashionistas love to attend each year. If you have any questions for Poptart that you would like asked live on air send them to wilderprinc@gmail.com . The show is only 45 minutes long but if time allows we will defintely get a few questions in there from the listeners! All of you fashion lovers be sure to tune you don't want to miss this one!

Click here to visit Modavia Fashion Marketing:

http://www.modaviafashionmarketing.com/

Click here to visit our page on Blogtalk Radio:
http://www.blogtalkradio.com/wilderprinc

Want to win $80,000L and reign as the new Miss Morea Style 2011?

Miss Morea Style 2011 starts September 18th. The new winner will replace last year's lovely winner Marry Eel who reigned as Miss Morea Style 2010. Below are the dates and the rules for those interested in participating this year!

** DATES **

- Beginning of the contest: September 18th 2010 (you may start entering now)
- Last day to enter: November 25th 2010
- Announcement of the 10 finalists: December 4th 2010
- Finale and unveiling of the winner: December 11th 2010 2PM SLT

For more information please join the MOREA STYLE DESIGN group.

**** Rules of the Miss Morea Style 2011 Contest:

To join in the contest you need to follow the rules listed below:

1. You should not be another fashion label's icon (to avoid conflicts between designers and your responibilities)

2. Respect the contract with Morea Style for a year, knowing that:

**** Winner's contract terms ****

a) If you are chosen to be Miss Morea Style, you will not be able to apply to another designer's contest to be its icon during the year following your election (to avoid your refusal to participate to events, fashion shows or photo shootings for Morea Style)

b) If you are chosen you should do your best to represent the designer and wear your tag only if you are wearing a Morea Style outfit.

c) If you are chosen to be Miss Morea Style 2011,each month you will receive the new outfits during your one year reign as Miss Morea Style, you will do fashion shows, events, photo shoots for the new outfits or for SL magazines.

d) In case of conflicts with Morea or if you do not respect the terms of this contract, you will immediatly be removed from the position of Miss Morea Style and replaced by the 1st runner-up.

3. You MUST wear Morea Style's outfits on your pictures and no freebies (free outfits or gifts will not be allowed), your pictures should be at 512x512 and full perms, if it is not your application will be refused.

4. If you agree with the contract terms, please send your application to Clarisse Moyer ONLY!!!! So we can judge your style and beauty of your avatar to represent our label.

Please send your 3 pictures 512x512 Full Perms in a FILE renamed such as: MISS MOREA STYLE 2011 (your name)

Each picture must also be renamed with you name.
- 1 portrait
- 1 Full body with an evening dress
- 1 Full body with a day time outfit

CAUTION: NO WRITING MONTAGE ON THE PICTURES!!!

DO NOT FORGET *** YOU MUST WEAR OUTFITS FROM MOREA STYLE ON YOUR PICTURES (No freebies or gifts) *** OR YOUR APPLICATION WILL BE REFUSED

******************

PRIZES

Miss Morea Style 2011:
80.000 L$
5.000 L$ of Morea Style outfits
A Virtual Impressions Tiara
And other gifts from our various partners

The 4 Runners-up:
5.000 L$ + 2.000 L$ of Morea Style outfits
Jewelry from LARSSON Jewelry and other gifts from our partners.

*** JUDGES FOR THE FINALISTS SELECTION ***

Morea Decosta from MOREA STYLE, Staxx Hird from TECH STX, Edo Tone from STYLES OF EDO, Chrissy Ambrose from VIRTUAL IMPRESSION and Niki Larsson from LARSSON JEWELRY

IMPORTANT AND COMPULSORY
*** For more information please contact Clarisse Moyer, manager Morea Style

PARTNERS

STX tech
Styles of edo
Virtual impression
Larsson
Metaverse tv

Jetsetliferadion.com : love.jslradio.com

GOOD LUCK!
MOREA STYLE

Morea Style Sim Grand Opening Celebration

MOREA STYLE

18 SEPTEMBER 2010

FOR IMMEDIATE RELEASE

PR Contact: Ansleigh Beverly, Wilder Public Relations Firm Inc. for MOREA STYLE

Re: MOREA STYLE Sim Opening, Fall-Winter Fashion Show, and Miss MOREA STYLE Contest

--------------------------------------------------------------------------------------------------

Morea Decosta of MOREA STYLE proudly invites you to the grand opening of her new main store and sim today Saturday, September 18, 2010.

Known across the grid for both her stunning formal and casual looks, this latest venture serves only to further establish Morea as one of Second Life’s top designers. Thriving under the tutelage of edo Tone, she has developed her skills and turned her brand into a huge success, and, with the opening of her own sim, now takes that success one step further.

Morea has planned several special events to celebrate this auspicious occasion. First, there is the grand opening of the sim at 12:00 Noon SLT on the September 18. All residents are invited to view the sim, Morea’s main store, and additional shops. There will be a special gift available for visitors throughout the day to commemorate the opening.

Next, Morea will debut her fall-winter 2010 collection with a fashion show at 1:00 PM SLT. Attendees are encouraged to arrive thirty minutes early to take their seats for the show. Morea will be showing her fresh new designs for the fall and winter seasons, exhibiting the talent that has made this label so great. Join us to see her fabulous new collection and what MOREA STYLE is all about.

Finally, at 3:00 PM SLT, following the fashion show, will be the announcement of this year’s Miss MOREA STYLE Contest. After the fabulous success of last year’s competition, Morea is taking 2010 to the next level. This year’s winner will receive a contract with MOREA STYLE for the 2011 year and a fabulous cash prize of $L80, 000. Four runners up will receive a $L5,000 cash prize as well as additional gifts. Full details and rules for the contest will be made available during the opening on the 18th.

We hope you’ll join us for these great events and celebration!

For more information regarding MOREA STYLE, please contact Clarisse Moyer, Manager, Events Coordinator, and Customoer Service Representative for MOREA STYLE. Media wanting to interview or setup appointment with Morea please contact Ansleigh Beverly,Wilder Public Relations Firm Inc. ™ Manager.

Date: Saturday, September 18, 2010

Time: 12:00 noon, opening; 1:00 PM, fashion show; 3:00 PM, contest announcement

Venue: MOREA STYLE

Slurl: http://slurl.com/secondlife/MOREA%20STYLE/124/124/22

Media may also contact Wilder PR by e-mail:

wilderprinc@gmail.com

To learn more about Wilder PR visit our website:

http://www.wilderpublicrelationsfirminc.com

© A WILDER PR INC. PRESS RELEASE SEPTEMBER 2010

MOREA STYLE SIM GRAND OPENING CELEBRATION

MOREA STYLE

12 SEPTEMBER 2010

FOR IMMEDIATE RELEASE

PR Contact: Ansleigh Beverly, Wilder Public Relations Firm Inc. for MOREA STYLE

Re: MOREA STYLE Sim Opening, Fall-Winter Fashion Show, and Miss MOREA STYLE Contest

-------------------------------------------------------------------------------------------------------

Morea Decosta of MOREA STYLE proudly invites you to the grand opening of her new main store and sim Saturday, September 18, 2010.

Known across the grid for both her stunning formal and casual looks, this latest venture serves only to further establish Morea as one of Second Life’s top designers. Thriving under the tutelage of edo Tone, she has developed her skills and turned her brand into a huge success, and, with the opening of her own sim, now takes that success one step further.

Morea has planned several special events to celebrate this auspicious occasion. First, there is the grand opening of the sim at 12:00 AM SLT on the September 18. All residents are invited to view the sim, Morea’s main store, and additional shops. There will be a special gift available for visitors throughout the day to commemorate the opening.

Next, Morea will debut her fall-winter 2010 collection with a fashion show at 1:00 PM SLT. Attendees are encouraged to arrive thirty minutes early to take their seats for the show. Morea will be showing her fresh new designs for the fall and winter seasons, exhibiting the talent that has made this label so great. Join us to see her fabulous new collection and what MOREA STYLE is all about.

Finally, at 3:00 PM SLT, following the fashion show, will be the announcement of this year’s Miss MOREA STYLE Contest. After the fabulous success of last year’s competition, Morea is taking 2010 to the next level. This year’s winner will receive a contract with MOREA STYLE for the 2011 year and a fabulous cash prize of $L80, 000. Four runners up will receive a $L5, 000 cash prize as well as additional gifts. Full details and rules for the contest will be made available during the opening on the 18th.

We hope you’ll join us for these great events and celebration!

For more information regarding MOREA STYLE, please contact Clarisse Moyer, Manager, Events Coordinator, and Customoer Service Representative for MOREA STYLE. Media wanting to interview or setup appointment with Morea please contact Ansleigh Beverly,Wilder Public Relations Firm Inc. ™ Manager.

Date: Saturday, September 18, 2010

Time: 12:00 AM, opening; 1:00 PM, fashion show; 3:00 PM, contest announcement

Venue: MOREA STYLE

Slurl: http://slurl.com/secondlife/MOREA%20STYLE/124/124/22

Media may also contact Wilder PR by e-mail:

wilderprinc@gmail.com

To learn more about Wilder PR visit our website:

http://www.wilderpublicrelationsfirminc.com

© A WILDER PR INC. PRESS RELEASE SEPTEMBER 2010

Wilder Radio Social Segment with Anden Tolsen

Here are a few highlights from this weeks social agenda:

Modavia Fashion Week 2010

To all you fashionistas, today is DAY 4 of the Modavia Fashion Week. Some of the designers hitting the runway today are

LeeZu! and Niven Collection and you can expect to see Bliss Couture, B! Fashion, Eshi and many other later this week. For more information check out http://www.modaviafashionmarketing.com

SLURL: http://maps.secondlife.com/secondlife/MODAVIA/50/50/50

Haiku Speed Build

For all you poetry lovers and builders, I discovered one of the most creative sims that fuses the both together. Every second and fourth Thursday of the month Virtual Artist Alliance hosts a speed building contest based on a haiku poem. Each contestant has 50 minutes to create a sculpture that best exemplifies the haiku within a 50 prim limit.

SLURL:http://maps.secondlife.com/secondlife/Afar/226/122/609

Hair Fair 2010

The fifth annual Hair Fair, held through September 19, celebrates the best in Second Life hairstyle design. All proceeds from this year's event benefit Wigs for Kids.

SLURL:

http://maps.secondlife.com/secondlife/

Hair%20Fair/50/50/50

Anden Tolsen

Wilder PR Firm, Marketing Intern

The Wilder Side of Business Recap

The Wilder PR Team had the wonderful opportunity to sit down with Rebecca Tolk (SL nom de guerre: Petal Fairlock). Rebecca is a real life photographer who has used Second Life to expand and enhance her business. She shared with us how she came to Second Life while recovering from an illness and how she has used the platform to continue her business as she recuperates. Rebecca's inspiring story of ingenuity and perseverance remind us of what a powerful tool for good Second Life can be.

Rebecca shared with us many interesting facts about her photography including the special toy camera she uses as well as a little about her artistic process. We had a great time learning about how she got her start in photography, how her business in Second Life operates, and what she has planned for the future.

If you were unable to tune in this morning, we encourage you to listen to the broadcast at:

www.blogtalkradio.com/wilderprinc.

We also encourage you to check out Rebecca's photography online at:

www.rebeccatolkphotography.com

www.rebeccatolk.etsy.com

And you can learn more about her Holga camera at:

www.holgainspire.com

You can visit her galleries in world at:

Petal's Place at Crossworlds, The Lost World

Petal's Place at Avalon Art District

The Conservatory at Patronii Gallery

We had so much to cover with Rebecca and so many questions from listeners that we didn't quite get to cover them all, so we're going to add a supplement here!

A few questions from our listener, Kristopher:

Q: I find your photo eye fascinating. Looking at your website you take everyday things and make them extraordinarily beautiful. Is that something you are just gifted with or did you train yourself some how?

A: Thank you for your compliments. One of the things I try to do with my photography is make people view every day occurrences in nature in a different way. I want to show a different way to look at the world around us; so that next time you see a buttercup you think twice about stepping on it. I wouldn't say that I had any training specifically to learn how to how to take this type of photo. Art has always been a big part of my life, and I think growing up surrounded by it has helped me develop my talents. Of course I've had many mentors who have taught me a great deal and influenced my work, but I would say that for the most part what I do is based on my own gift.

Q: I see you have lots of color comp. shots but I find the few black & white winter shots the most compelling. Is your preference color or are they simply the best selling?

A: I definitely prefer color. Though they make look black and white, those photos are actually shot on color film. When I shot portraits, I used to do them in black and white because I feel like that shows emotion in people. For what I do now though, I think it has to be done in color. Color is vital to the content I shoot, and the color distortions are one of the unique features of the Holga camera. Color is even a big part of my personal identity-- I don't even own any black clothing! I couldn't imagine my art without color.

And a one of our own:

Q: Do you have any additional projects or interests in SL?

A: Well, so much of what I do has always been solo work, but as I said before, Second Life is a lot about community, and I've found it so easy to meet and work with people from all over the world here. I mentioned previously how much I love the plants not only for their photographic qualities, but also because of what they offer humans, be they edible, medicinal, etc. I hope in the future to collaborate with SL gardener/plant makers to combine my art with their three dimensional representations. I hope to offer the people of SL the chance to see the plants this way and learn about how valuable they are to us. As for other interests in SL, I would really love to get into landscaping. I see plants and trees that people have created and I see that they are really art as well. I would love to use my aesthetic skill to help create beautiful virtual landscapes using these components. I'm also learning to make clothing. I have a friend teaching me the basics and I am really enjoying getting to use parts of Photoshop that I don't normally use with my photography. I'm also excited about my recent purchase of Poser. I have always been interested in animation in Second Life, and I would love to make some of my own. The program is a bit complicated though, so I think I may have to take a class before I can really get into it. I think the beauty of Second Life is its creative potential, and I am always looking to explore every bit of my own by taking advantage of the opportunities offered here.

Wilder Public Relations wishes the thank Rebecca again for coming on our show. We enjoyed our interview immensely and look forward to all the great things sure to come for Petal's Place and Rebecca Tolk Photography.

Modavia Fashion Week Launch Event

Wilder Public Relations Firm Inc. is proud to provide PR support for this year's Modavia Fashion Week. Be sure to attend or tune in Thursday for the MFW Launch Event!